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Branding

Hedya

A luxury gifting brand identity — logo system, stationery, social media templates, and brand language built for elegance.

Hedya

Client

Hedya

Category

Branding

Services Used

Brand Identity, Logo Design, Stationery, Social Media Design

Year

2024

The Challenge

Hedya is a premium gifting brand that needed to stand out in a category where luxury cues are either overdone or generic. They needed an identity that felt considered, warm, and genuinely high-end — across print, digital, and packaging.

Scope

What We Built

01

Primary and secondary logo system

A full logo family — primary, secondary, logomark, and wordmark variants — across all colour modes and formats required for print and digital use.

02

Brand stationery

Business cards, letterhead, and diary design all crafted with the brand's gold and blue palette, communicating luxury at every touchpoint.

03

Social media design templates

A suite of six social media post templates with Instagram highlight icons, built for consistent brand presence across all platforms.

The Result

Hedya launched with a cohesive visual identity that reads as premium across every touchpoint. The stationery suite and social templates have made maintaining brand consistency straightforward from day one.

Gallery

Project Visuals

Hedya — visual 1
Hedya — visual 2
Hedya — visual 3
Hedya — visual 4

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